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    September 26

    How to get people to use your content

    I was really impressed this morning when I noticed that one of my favoroite bloggers -- Loic Le Meur -- had a nice summary of the Future of the Internet II Report by the Pew Internet and American Life Project. Loic, by the way, is the number one blogger in France.

    Turns out that the Pew had a nice summary of the report, complete with byte-size bullet points. In essence, they did the bloggers' work by making it easy for anyone to quote the report succinctly. The PR world has done this type of thing of years, and it works nicely. I've known a couple of reports who made decent livings by rewriting press releases.  As best as I can tell from Technorati, some 71 blogs have quoted the report.

    The moral of the story--make it easy for people to use your stuff.

    So here's the summary, and let's just say that at least 72 blogs have quoted the report:

      • A low-cost global network will be thriving and creating new opportunities in a “flattening” world.
      • Humans will remain in charge of technology, even as more activity is automated and “smart agents” proliferate. However, a significant 42% of survey respondents were pessimistic about humans’ ability to control the technology in the future. This significant majority agreed that dangers and dependencies will grow beyond our ability to stay in charge of technology. This was one of the major surprises in the survey.
      • Virtual reality will be compelling enough to enhance worker productivity and also spawn new addiction problems.
      • Tech “refuseniks” will emerge as a cultural group characterized by their choice to live off the network. Some will do this as a benign way to limit information overload, while others will commit acts of violence and terror against technology-inspired change.
      • People will wittingly and unwittingly disclose more about themselves, gaining some benefits in the process even as they lose some privacy.
      • English will be a universal language of global communications, but other languages will not be displaced. Indeed, many felt other languages such as Mandarin, would grow in prominence.
    March 15

    Talking about ETech 2006 Trip Report: G/localization: When Global Information and Local Interaction Collide

     Dare Obasjano has an excellent trip report  on a talk given by Danah Boyd at  the recent ETech conference. Boyd is a social researcher at Yahoo. She talked about the difficulty in taking Web services global across ethnic and cultural lines. In particular, I liked the section on why some services succeed:

     

    ETech 2006 Trip Report: G/localization: When Global Information and Local Interaction Collide

    Craig's List, Flickr and MySpace are examples of a new generation of successful social software. All three services have the following basic characteristics

    • Passionate designers and users: The creators of the services are passionate about the service they've created and use it themselves. All three services were seeded by friends and family of the founder(s) who became the foundation of a strong base of passionate users.

    • Public Personalities: Tom (MySpace), Stewart (Flickr) and Craig (Craig's List) put a human face on the service by directly interacting with users either in support roles or to give updates on the status of the service.

    • Integrated feedback loop: Changes to the sites are driven by customer demand which is often given directly to the people building the products

    March 03

    I've come back to MSN Spaces

    I tried Typepad for a couple of months and can’t say I liked it. I think Spaces is just as good and is free.
    February 04

    Why Live.com is the newspaper of the future

    Just posted on my New Media blog why I think Live.com is the newspaper of the future.

    January 11

    MySpace numbers continue to grow

    [Via Read/WriteWeb]

    Latest SNS Numbers - MySpace Streaks Ahead:

    A USA Today article reveals that MySpace has now reached 47.3 million members. The Blog Herald also reports that MySpace "is growing by an amazing 160,000 new users a day, according to MediaPost".

    USA Today gives a rundown of numbers for SNS sites, c/o comScore Media Metrix. They note that "in the past year, the number of visitors to MySpace (from homes, workplaces and colleges) has skyrocketed, making it the Web’s top social networking site":

    MySpace.com
    Nov. 2004: 4.9 million
    Nov. 2005: 26.7 million

    Facebook.com
    Nov. 2004: N/A
    Nov. 2005: 11.1 million

    Xanga.com
    Nov. 2004: 5.8 million
    Nov. 2005: 7.9 million

    Bebo.com
    Nov. 2004: N/A
    Nov. 2005: 1.5 million

    Friendster.com
    Nov. 2004: 966,000
    Nov. 2005: 1.5 million

    Tribe Networks Inc.
    Nov. 2004: 62,000
    Nov. 2005: 515,000

    Linkedin.com
    Nov. 2004: 123,000
    Nov. 2005: 354,188

    Orkut.com
    Nov. 2004: N/A
    Nov. 2005: 83,000

    Source: comScore Media Metrix, a division of comScore Networks, Inc.

    For some reason, USA Today didn't include LiveJournal in their chart. According to official stats, LiveJournal currently has 9 million user accounts - but only a little under 2 million are "active". That would put LJ at number 3 or 4 in the above chart.

    The demographics of SNS sites are interesting. LiveJournal users are skewed to 16-20 years and are 2/3 female. MySpace is said to be mostly < 22 yrs and general consensus is that it's a younger user base than LJ.

    All of these SNS services have a very young user base, so in many ways it's a battle for the hearts and minds of Generation Y and beyond. MySpace may be winning in numbers, but recent controversy shows they can't get complacent.

    January 09

    Dare Obasanjo posts his New Year's resolutions

    Dare Obasanjo aka Carnage4Life - New Year Resolutions.

    I’ve had the pleasure of shooting the breeze with Dare on a couple of occasions. He is really a bright guy. I really like is second resolution—Write more articles.

    Writing is such hard work and takes so long to do. But he’s got a lot of great insight to share with others.

    Poynter: Give Readers What They Want (Within Reason):

    Yes, the “Man dies having sex with horse” story was the top performer, so to speak, on the Seattle Times Web site. Peter M. Zollman nails this one in his analysis of the story:

    There's a serious point here, folks. I think one reason newspapers in the United States are seeing such a steady decline in circulation can be summed up in one word: "Boring." Because they're monopolies, lots of U.S. daily newspapers are flat out snoozers. Entry continued...

    One thing the Web lets us do is track the popularity of content and gives us an approximate amount of time readers spent on the story. No more guessing what people really want. From what I’ve seen in Web statistics, readers want useful information that impacts their lives, or they want something highly entertaining and different. A steady diet of people having sex with horses would get boring pretty quickly.

    [Via Poynter E-Media Tidbits]

    January 05

    Print Media Sobs Bitterly About Bloggers:

    A columnist suggests that reporters should take the year off and let bloggers gather the news. Great idea, but what would happen if no one noticed? Being a former labor reporter who witnessed many strikes, I would suggest not entering a strike that can’t be won.

    A Tucson Weekly columnist put forth the half-joking suggestion that real journalists should take a year off and give bloggers nothing to borrow, as I'm doing here.
    [Via WebProNews: Combined RSS Feed]

    Wall Street Journal's legal blog

    The Wall Street Journal’s law page staff are blogging. The Law Page will be updated throughout the day by the Journal’s legal reporters. This is a fantastic way of getting important information out to readers who are highly interested in this content.

    WSJ.com Introduces a Page And Blog on Law and Business

    To Our Readers:

    Whether the story is a surprise merger, a push for new hedge-fund rules or an intellectual-property dispute over the latest gadget, The Wall Street Journal Online is known for its authoritative and comprehensive coverage of the biggest news of the day. But behind most of these important business stories is an equally compelling law story – about attorneys, their clients and their strategies.

    Today, WSJ.com introduces its new Law Page, covering law, business and the business of law. We will be writing about news, trends and buzz for lawyers at firms and in-house law departments, as well as the business people who work with them.

    How newspapers could have avoided publishing the wrong info

    Steve Outing of the Poynter Institute has some interesting advice on how some newspapers could have minimized the damage they caused by inaccurately reporting in their early editions that the 12 West Virginia miners had been found alive.

    He says the papers could have urged readers to check their Web sites for the most up-to-date information. He also says they could have sent out e-mail corrections to subscribers.

    It’s interesting that many newspapers haven’t learned to connect the Web to their print editions. The marketing world tries to connect print advertising to the Web as much as possible. It doesn’t always work well as traffic generated by ads is usually low, but most advertisers do make the effort.

     

    Coal Miners Story: A Partial Solution for Print:

    My local daily newspaper this morning had the story of "12 West Virginia miners found alive," just as did most morning newspapers in the U.S. (To see this morning's U.S. newspaper front pages, hurry over to the Newseum's front-pages feature.) Of course, it didn't turn out that way in the end; the real facts of 12 deaths emerged in the middle of the night, well after most press runs.

    Now, hindsight is 20/20, as the cliche goes. But here's what I think newspaper front-page editors should have done last night: Published an info box accompanying the story pointing people (...)

    Entry continued...
    [Via Poynter E-Media Tidbits]
    January 04

    From Monthly Magazine to Daily Website:

    Interesting posting from Poynter that a monthly business magazine has created a daily online publication. I wonder if the online publication can generate enough useful information to keep readers coming back to the site on a regular basis?  

    Since one of my early jobs in journalism was as managing editor of Colorado Business magazine (now Colorado Biz), I'm intrigued by its online revamping as announced in the January 2006 issue. As explained by editor Robert Schwab in his monthly print-edition column, the magazine has hired a new online editor, Keith DuBay, who is spearheading a major website redesign, due out soon.

    The important piece of this is that DuBay is being charged with taking the monthly magazine into daily business coverage territory. Colorado Biz Today is meant as "a daily online measure of statewide business news, with (...)

    Entry continued...
    [Via Poynter E-Media Tidbits]

    RE: 'Why Haven't Online Newspapers Gotten It Right?'

    Interesting analysis by Krk McElhearn on why online newspapers fall short. But I think he misses a key point of where the online media goes wrong -- online readers have very different expectations. They want useful information and they want it fast. Computers are not optimal devices for reading. Usability guru Jacob Neilsen maintains that people read about 25-30% slower on a computer. Moreover, his studies show that online readers are task driven. They go to Web to find out specific information and then move on. Newspapers and other printed publications are optimal for readers with time, lots of time.

    It's always interesting (and refreshing) to read opinions about online news sites from people outside the industry. Yesterday, I stumbled across Kirk McElhearn's article, "Why Haven't Online Newspapers Gotten It Right?" McElhearn focuses mainly on problems of news-site presentation. The article is worth a quick read. My favorite quote:

    "As newspapers dumb down their presentation in order to fight the clickitis of modern readers, they do themselves a disservice, and end up killing off many of their potential readers. In addition, they fill their pages with annoying flashing, moving ads, which will scare off ever more readers, at least (...)Entry continued...

    [Via Poynter E-Media Tidbits]

    December 28

    New media: Three key works of 2005

    Here's what I consider to be the most important pieces of New Media writing this year:

    1. Rupert Murdoch's speech to the American Society of Newspaper Editors: I think I've quoted from this speech more than anything else this year. On April 13, Murdoch told newspaper editors that the days of the newspaper are coming to end and that the younger generation is looking for its news and information in very different places:

    "They want their news on demand, when it works for them…They want control over their media, instead of being controlled by it.

    Murdoch maintains that the news media must shift gears quickly to survive: 

    "The challenge, however, is to deliver that news in ways consumers want to receive it. Before we can apply our competitive advantages, we have to free our minds of our prejudices and predispositions, and start thinking like our newest consumers. In short, we have to answer this fundamental question: what do we – a bunch of digital immigrants -- need to do to be relevant to the digital natives?"

    Not too surprisingly, Murdoch purchased late in the year MySpace, a communications platform heavily used by teens and young adults.

    2. Ray Ozzie's Internet service disruption memo: In this Oct. 28 memo, Ozzie, the Microsoft chief technology officer, gives a high-level overview of the new direction Microsoft must follow to survive in the fast moving Web services world. I think this memo will have greater impact on the company than the Bill Gates' 1995 Internet Tidal Wave memo. Ozzie talks about shifting the company's focus to building Web services that are much faster and simpler to build compared to conventional software. The part of the memo that touched me the most is short section on complexity:

    Complexity kills.  It sucks the life out of developers, it makes products difficult to plan, build and test, it introduces security challenges, and it causes end-user and administrator frustration.  Moving forward, within all parts of the organization, each of us should ask “What’s different?”, and explore and embrace techniques to reduce complexity.

    A good part of the memo describes a world where it is much easier to create, share, and reuse information. I'd expect within the next year it will so much easier to get the information we really need at home and at work.

    3. John Battelle's book The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture: I'm still in the process of reading this book, and I agree that much of it is a generous puff piece on Google. However, Battelle has written a fantastic section on how search is changing the delivery of news. More on this later.

    December 22

    RE: New for mashing: Congress RSS feeds

    I'm blow away with the Post Remix blog from the Washington Post. These guys really get it. They've turned the voting records of congressmen into RSS feeds. I've subscribed to my congressman's feed. His voting votes during the past week are somewhat different than I would have expected. I hope the post makes more information available through feeds.

    We've launched the U.S. Congress Votes Database, which lets you browse every vote in the U.S. Congress since 1991. One of the site's features is an RSS feed for every active member of Congress, updated each time he or she votes. There's also a feed of the latest votes.

    See the RSS page for full information about the feeds.

    Of course, this data is open to remixing, so, if you're a developer/tinkerer, feel free to download feeds and come up with something interesting. In fact, a couple of people have already done so:

    Please let us know if you create a mashup, so we can spotlight it here. Also get in touch if you think of any other related RSS feeds we can offer. E-mail me at adrian.holovaty (at) wpni (dot) com.

    [Via Post Remix]

    RE: Topix.net Experimenting with Citizen Journalism

    Here's a real sign of things to comes. Several major newspaper chains, including Knight-Ridder, will engage in citizen journalism through their purchase of Topix.net, an online news filtering service. I like the idea of citizen journalism, but I do have my doubts. Reporting the facts is hard work; it's not always easy to be fair minded in a heated contoversey. Too many bloggers engage in a one-side debate and are extremely selective in what they report. Two unbalanced reports of the same issue do not make an objective view of the issue. Last spring, I checked to see if any bloggers were reporting on the Seattle school board's threat to close school. I only found two blogs with pointers to a school board press release. Not what you'd call indepth reporting. However, citizen reporters could easily draw attention to issues that concern them. And that's a good thing.
    read more | 3 readsPublic Workers Used in News Promos by kpaul.mallasch (Advertising | Network | PR/Marketing | Television) Anne Blythe at...
    [Via [Technorati] Tag results for new media]

    RE: Best Web Companies and Innovators of 2005

    Richard MacManus writes about the Best Web Companies and Innovators for 2005. Microsoft gets honorable mention, in part for the strategy initiated by Ray Ozzie. MacManus writes:
    You may be surprised at the latter choice - Microsoft a Web company? But in 2005 Microsoft has embraced the Web as a development platform in a big way... This was followed by The Live Era announcements - Windows Live and Office Live. Their catchphrase was 'software as a service' and the release of so-called leaked documents by Bill Gates and Ray Ozzie confirmed that Microsoft is meeting the Web challenge head-on.
    Clearly Ray Ozzie is having a big impact. Yahoo, which has been releasing Web services at a frantic pace, was selected as the Big Company of the Year. Yahoo really has had a great year. The most interesting pick was 37Signals as the Small Company of the Year. The company provides a number of personal and business productivity applications such as project management and share to-do lists. A very cool concept. Information can subscribed to via RSS feeds. I'm going to spend a lot more time checking these guys out. I wonder if they offer the foundation for large groups of people to publish and share community-type information? He also give honorable mention to Digg.com. I'll have to check them out.

    Best Web LittleCo of 2005: 37Signals

    As I mentioned above, last year I gave this to Ludicorp - the then independent company that created Flickr (now of course owned by Yahoo). There are a lot of 'smaller' companies that continue to battle away in the shadow of the big companies - not all of them trying to cash out to the bigcos either. Ones that spring to my mind are Feedburner, Technorati, Feedster, 43Things.com, Topix.net, Findory, Odeo, Broadband Mechanics, WebJay, Jotspot, Six Apart, PubSub, Rojo, Newsgator, MySpace, Facebook, Gawker, zvents, Flock, Blogbridge, Chandler, Firefox, Adaptive Path, Spanning Partners, SocialText... I could go on all night and I apologize to those I missed mentioning. 

    But the one LittleCo that really stood out in the Web world in 2005, based on the buzz it created for itself and its almost slavish 'less is more' design philosophy, was 37Signals. Their flagship product is Basecamp, a web-based project management product. Their other claim to fame is Ruby on Rails, an open source web development framework created by 37Signals partner David Heinemeier Hansson. Ruby on Rails got rave reviews from developers throughout 2005 and at one point it seemed like every 'cool' Web startup was using Rails!

    The other thing I have to admire about 37Signals is the community of people they've created around their products and philosophies, centered at the Signal vs Noise weblog. The number of comments they get on that weblog is phenomenal. Love 'em or hate 'em, 37Signals shows that a little Web company can still have a big impact.

    [Via Read/WriteWeb]
    December 21

    RE: Coming Soon: Center for Citizen Media

    This is something to really watch that citizen's media guru Dan Gillmour is undertaking. I have many reservations about the citizen's media concept, but I'm extremely happy someone is giving it a shot. It's the only way we'll find out what works and doesn't work.

     

    Dan Gillmour's blog

    Some news:

    Starting in 2006, I'll be putting together a nonprofit Center for Citizen Media. The goals are to study, encourage and help enable the emergent grassroots media sphere, with a major focus on citizen journalism.

    I'm thrilled and honored that the center will be affiliated with two superb universities in a bi-coastal partnership.

    • Here on the Pacific Rim, where I live, the center will collaborate with the University of California, Berkeley's Graduate School of Journalism. As an I.F. Stone Teaching Fellow, I'll do a class next fall, and my principal physical office will be at Berkeley as well.
    • Our Atlantic-facing partner is the Berkman Center for Internet & Society at Harvard University Law School, where I'll be a Research Fellow. I'll visit there regularly -- at least once a month -- to work with other fellows, faculty and students.

    We also plan to sponsor regular gatherings at both locations (and, I hope, elsewhere in my travels) for people interested in citizen journalism.

    Why do this? We need a thriving media and journalism ecosystem. We need what big institutions do so well, but we also need the bottom-up -- or, more accurately, edge-in -- knowledge and ideas of what I've called the "former audience" that has become a vital part of the system. I'm also anxious to see that it's done honorably and in a way that helps foster a truly informed citizenry. I think I can help.

    This is a nonpartisan initative. I aim to help anyone, regardless of political views, who has a constructive project and who is interested in expanding the reach of citizen media in an principled way.

    The center will live virtually at citmedia.org. I'll be posting more details there in the relatively near future.

    [Via Dan Gillmor's blog]
    December 20

    One Billion Internet Users (Jakob Nielsen's Alertbox)

    Usability guru Jakob Nielsen estimates the Web now has 1 billion users. Some 36 percent of the users are from Asia compared to 23 percent in North America.

    One Billion Internet Users (Jakob Nielsen's Alertbox).

    Summary:
    The Internet is growing at an annualized rate of 18% and now has one billion users. A second billion users will follow in the next ten years, bringing a dramatic change in worldwide usability needs.
    December 15

    RE: MySpace

    This really blows me away--MySpace may account for 10% of all advertising inventory on the Web. Based on on the number, search industry guru John Battelle estimates Rupert Murdoch got MySpace real cheap when he paid $600 million for the service. My son is still addicted to MySpace, and as Darin Velin points out, MySpace is aimed at more than highschool and university students. It has real good traction with the 20-something crowd.

    Myspace
    I'd like some way to confirm this, but if it's true, as has been claimed by the company, that MySpace has 10% of all available advertising inventory on the Web, then Murdoch got a deal at $600 million or so. The web is surely worth more than ten times that number...and MySpace is a very, very desired demographic by marketers.

    [Via John Battelle's Searchblog]